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Founded in 1957, Americana is one of the largest stationery stores in Portugal, operating as a retailer, stockist, and distributor. Its 9 physical stores carry over 1,300 brands across office and school supplies, fine art, DIY, toys, and books.
"Cloudimage ha cambiado la velocidad y el SEO de nuestro sitio web. Todas nuestras imágenes están ahora optimizadas para todos los dispositivos y la implementación instantánea de CDN es una gran ventaja."
With more than 46,000 product images to optimize every month, the team at Americana needed an automated tool to keep up with their growing product catalogue for their e‑commerce site. To sustain fast shopping journeys and protect SEO, they also needed to deliver visuals efficiently over Content Delivery Networks.
High and growing image volume (46,000+/month) requiring automation Need to deliver images via CDN(s) to improve web performance Protect SEO and Time to First Byte (TTFB) while scaling the catalogAmericana adopted Cloudimage’s web performance and multi‑CDN solution to automate media optimization at scale. Product photos are optimized on‑the‑fly and delivered via CDN, while variants for mobile, tablets, and desktops are generated automatically. This setup ensures consistent quality, faster loads across devices, and efficient bandwidth usage without adding manual work for the e‑commerce team.
Automated on‑the‑fly optimization for the entire catalog Multi‑CDN delivery for stable performance Automatic generation of device‑specific image variants Reduced manual workload for the e‑commerce teamAmericana now optimizes millions of images on‑the‑fly and delivers them via CDN(s) with a 96.6% cache hit ratio. Over 80% of images are created as device‑specific variants, driving faster page loads, better TTFB, and stronger SEO. By automating transformations and using multi‑CDN delivery, the company saves bandwidth and CDN storage (59% savings cited) while keeping visual quality consistent across mobile, tablet, and desktop.
3.5M+ images optimized on‑the‑fly 96.6% cache hit ratio and better TTFB/SEO 80%+ images generated as variants for devices 59% savings in CDN and bandwidth storage
