La empresa
El reto
La solución
Los resultados
Módulos utilizados
DAM
OMD
IA Visual
Portales

La empresa

Turismo y hostelería
Ingresos anuales:
Empleados:
10K+
Sede central:
Palma, Spain

Founded in 1975, Grupo Piñero is a comprehensive tourism company spanning a travel agency, hotel chains and transport services. As operations expanded, teams struggled with video centralization and quickly finding the right content across a growing library.

"Las impresionantes capacidades de desarrollo deScaleflexse integraron a la perfección con nuestro entorno existente, mejorando la funcionalidad".

comillas
un hombre de traje
Antonio Muñoz Cozar - Gerente de Informática y Operaciones

El reto

In travel and hospitality, visuals drive engagement. As Grupo Piñero expanded, organizing and retrieving videos became increasingly difficult for marketing and design teams. Their extensive library lacked centralization, and searching by file names or static thumbnails slowed daily work.

Lack of a centralized system for video assets
Time‑consuming search across an extensive library
Need for a visual preview to identify the right video quickly

La solución

With Scaleflex’s Filerobot DAM, Grupo Piñero centralized storage and streamlined management while saving time and resources. Key enhancements included compatibility with their Akamai CDN, a custom 3‑second video preview reader for fast selection, a fully Spanish user interface, seamless Adobe Photoshop integration, Sharebox for external collaboration, and a fast rollout.

Akamai‑compatible DAM with easy URL creation
Custom 3‑second video preview reader
Spanish user interface for a localized experience
Adobe integration and Sharebox for collaboration

El resultado

Grupo Piñero now discovers and selects the right video in seconds, thanks to the custom 3‑second preview. Akamai compatibility ensures efficient delivery, while a Spanish UI improves everyday usability for local teams. Creative workflows are smoother with Adobe integrations and Sharebox, enabling faster collaboration with external partners. The centralized DAM accelerates time‑to‑market and reduces wasted effort for marketing and design teams.

3‑second thumbnail preview saves time and resources
50 users collaborating daily on the DAM
Content Hub implemented in under two weeks
Faster time‑to‑market with Sharebox and Adobe integrations