África Aguiar Lería is Content Manager at Scaleflex, a European B2B SaaS company specialising in Digital Asset Management, Dynamic Media Optimisation, and Visual AI.
Based in Paris, she covers the intersection of content operations, image performance, and AI-powered media workflows - translating complex technical topics into clear, actionable content for digital teams worldwide. She holds a double degree in Communication and Journalism from Universidad Carlos III de Madrid and has previously worked at Livestorm, Hivency, and JOIN Stories. At Scaleflex, she writes across DAM strategy, media optimisation, GEO/AEO, and e-commerce performance.
