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Rakuten optimises image management of over 150 million assets

Rakuten marketplace with over 150 million product image assets managed and distributed with Scaleflex
22 TB
of assets to migrate
150M+
of assets managed
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Rakuten now stores, manages and distributes over 150 million assets with Scaleflex, after migrating 22 TB of images. The online marketplace for new and used products was running an aging platform that had reached its limits on scalability. Scaleflex built a customised API and ran the migration through CDN calls and natural traffic, which kept disruption to a minimum and laid the foundation for categorisation and distribution at scale.

The Company

Leading online platform for buying new and used products

Rakuten is the leading online platform for buying and selling new and used products, whether supplied by merchants or private individuals. They were working with an outdated platform that was unable to handle the volumes of assets stored, managed and distributed by the Rakuten marketplace.

$14.9B
annual revenue
Setagaya-ku, Tokyo
headquarters
10K
employees

The Challenge

An aging platform could not handle the volume of assets on the marketplace

Rakuten was operating with an aging platform that had reached its limits in terms of scalability, proving insufficient for the huge volume of assets managed by the marketplace. To support growth and maintain performance, Rakuten needed to modernize how assets were stored, categorized and distributed at scale.

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Manage, store and distribute up to several million assets
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Access to advanced distribution and categorization functionalities
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Rely on an API capable of handling peak loads
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Replace an obsolete image storage and management tool

The Solution

A customised API and CDN-based migration with minimal disruption

“The teams are quick to respond to our queries and fix any bugs we raise. The tool is easy to use and the APIs well documented.”

Thibaut Simond

Thibaut Simond

Responsable Infrastructure

Scaleflex set up a customized API for Rakuten to streamline migration of a very large asset library. The implementation leveraged CDN calls so the migration could occur via natural traffic, minimizing disruption and enabling a rapid rollout. This approach modernized how assets are handled and laid the groundwork for scalable categorization and distribution.

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Customized API to handle large-scale migration
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Migration executed via CDN calls and natural traffic
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Foundations for advanced categorization and distribution
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Rapid implementation with minimal disruption

The Results

Over 150 million assets managed and 22 TB of images migrated

Thanks to its partnership with Scaleflex, Rakuten was able to: store, manage and distribute over 150 million assets; migrate 22 TB of images; distribute more quickly and easily; categorize their images.

Store, manage and distribute
over 150 million assets
Migrate 22 TB
of images
Distribute more quickly
and easily
Categorize images
at scale
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Yes. Scaleflex set up a customised API for Rakuten and migrated 22 TB of images using CDN calls and natural traffic, with minimal disruption.

Rakuten now stores, manages and distributes over 150 million assets, with support for advanced categorisation and distribution at scale.

Rakuten's Responsable Infrastructure describes the tool as easy to use and the APIs as well documented, with teams quick to respond to queries and fix bugs raised.

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