Das Unternehmen
Die Herausforderung
Die Lösung
Die Ergebnisse
Verwendete Module
DAM
DMO
Visuelle KI
Portals

Das Unternehmen

Tourismus und Gastgewerbe
Jährliche Einnahmen:
Mitarbeiter:
10K+
Hauptsitz:
Palma, Spain

Founded in 1975, Grupo Piñero is a comprehensive tourism company spanning a travel agency, hotel chains and transport services. As operations expanded, teams struggled with video centralization and quickly finding the right content across a growing library.

"Die beeindruckenden Entwicklungsmöglichkeiten vonScaleflexfügen sich nahtlos in unsere bestehende Umgebung ein und verbessern die Funktionalität."

Anführungszeichen
ein Mann im Anzug
Antonio Muñoz Cozar - IT- und Betriebsleiter

Die Herausforderung

In travel and hospitality, visuals drive engagement. As Grupo Piñero expanded, organizing and retrieving videos became increasingly difficult for marketing and design teams. Their extensive library lacked centralization, and searching by file names or static thumbnails slowed daily work.

Lack of a centralized system for video assets
Time‑consuming search across an extensive library
Need for a visual preview to identify the right video quickly

Die Lösung

With Scaleflex’s Filerobot DAM, Grupo Piñero centralized storage and streamlined management while saving time and resources. Key enhancements included compatibility with their Akamai CDN, a custom 3‑second video preview reader for fast selection, a fully Spanish user interface, seamless Adobe Photoshop integration, Sharebox for external collaboration, and a fast rollout.

Akamai‑compatible DAM with easy URL creation
Custom 3‑second video preview reader
Spanish user interface for a localized experience
Adobe integration and Sharebox for collaboration

Das Ergebnis

Grupo Piñero now discovers and selects the right video in seconds, thanks to the custom 3‑second preview. Akamai compatibility ensures efficient delivery, while a Spanish UI improves everyday usability for local teams. Creative workflows are smoother with Adobe integrations and Sharebox, enabling faster collaboration with external partners. The centralized DAM accelerates time‑to‑market and reduces wasted effort for marketing and design teams.

3‑second thumbnail preview saves time and resources
50 users collaborating daily on the DAM
Content Hub implemented in under two weeks
Faster time‑to‑market with Sharebox and Adobe integrations