Launched in 2003, Coches is Spain’s leading online automotive marketplace, part of Autodescuento S.L. With more clients uploading images daily across Coches.com, Carmine.pt, and Autoboerse.de, the group needed a powerful way to reduce image weight, lower bandwidth costs, and improve SEO and indexation.
"We started accelerating our images via Cloudimage on Coches.com, and we’re so happy that we’ve now implemented it on 2 of our other sites!"

Selling a car on coches.com, carmine.pt, and autoboerse.de is easy, but rising upload volumes across three sites meant heavier pages and growing bandwidth costs. Autodescuento S.L. needed to reduce image weight, lower delivery costs, and improve SEO and image indexation across all brands. They also wanted to protect images from theft with invisible watermarking.
Since the three websites do not use a CMS, the team implemented Cloudimage via JavaScript. In just one day, ~5 million images were cached, optimized, and accelerated. To further boost SEO and indexation, Scaleflex created CNAMEs for each website. Cloudimage’s on‑the‑fly invisible watermarking secured assets and eliminated manual watermark work.
Coches and its sister sites now deliver lighter, faster-loading images at scale-around five million a day-while keeping bandwidth costs in check. CNAME implementation strengthened SEO signals and improved image indexation across search engines. On‑the‑fly invisible watermarking protects inventory photos without adding operational overhead, freeing teams from tedious manual processing. Altogether, the group achieved faster pages, lower costs, better discoverability, and stronger asset protection.