The company
The challenge
The solution
The results
Modules used
DAM
DMO
Visual AI
Portals

The company

E-Commerce & Marketplaces
Annual revenue:
Employees:
23K+
Headquarters:
Ivry-sur-Seine, France

Founded in 1949, E.Leclerc’s mission is to democratize consumption by offering essentials at the lowest prices. Today, the cooperative brand brings millions of shoppers across France affordable goods via 734 stores and 731 drive‑thrus-while expanding its e‑commerce footprint.

"E.Leclerc made a strategic decision to migrate to Scaleflex’s Filerobot Digital Asset Management & Cloudimage Media Acceleration solutions to solve challenges with their media management."

quotation marks
a man smiling at the camera
Olivier Naro

The challenge

E.Leclerc relied on Adobe Experience Manager (AEM) and Adobe Dynamic Media Classic, which struggled to handle massive media ingestion. The platform’s slow performance and limitations made it hard to support their growing e‑commerce needs. High maintenance, development, and licensing costs added financial pressure, prompting the search for a more flexible, cost‑effective, and powerful alternative.

Massive media ingestion overloaded the legacy platform
Slow performance for storing and distributing assets
High maintenance, development, and licensing costs
Lack of flexibility and scalability for e‑commerce growth

The solution

E.Leclerc migrated to Scaleflex’s Filerobot Digital Asset Management and Cloudimage Media Acceleration. With MACH‑certified headless capabilities and robust APIs, the teams could make agile enhancements and tailor integrations. Fast synchronization improved ingestion and overall performance. CLI‑driven operations-including auto‑resizing on upload, smart‑tagging, version control, and intuitive search-streamlined governance and sped up time‑to‑market. The transition was completed without business interruption and delivered significant cost savings.

MACH‑certified headless DAM with flexible APIs
Faster ingestion and synchronization across tools
CLI features: auto‑resize, smart‑tagging, versioning, search
Seamless migration with responsive, multilingual support

The result

The migration delivered measurable wins. E.Leclerc successfully moved 12.5 million master assets to Filerobot, mapping existing Scene7 URLs to new endpoints without front‑end changes-ensuring no business interruption. Implementation was three times faster than with previous providers, while maintenance, development, and licensing expenses dropped fivefold. With improved ingestion speed, responsive support, and GDPR‑aligned data protection, the teams boosted productivity and accelerated time‑to‑market.

12.5M assets migrated with no business interruption
3× faster implementation than previous providers
5× reduction in maintenance, development, and licensing costs
Improved ingestion speed, productivity, and governance