kgCO2e / kWh of the country where the servers are located: Depending on the energy mix of each country, the carbon intensity of electricity varies.
Now that the average gain per page is calculated, we have to estimate the average number of page views per month.
Here is the final calculation to give an estimate of the CO2 gain allowed by Cloudimage per year
Lighter images equal less loading time, a boost in SEO rankings and reduced traffic costs. Cloudimage helps you identify and resolve performance issues by evaluating visual assets and files impacting your website’s speed.
80% of a page's weight comes down to visuals, which can increase loading times and reduce conversions. The first 4 seconds of your page’s loading time have the biggest impact on conversions, and Cloudimage optimizes your visuals to guarantee lightning-fast pages. Load fast, convert fast.
As we’ve seen, images hugely impact website weight, which is linked directly to its carbon footprint. Thanks to the reduction of your website’s weight with Cloudimage, you can cut down your carbon footprint by up to a factor of 4! A faster web is good for your users and the planet.
Check out our transparent calculation method.