The company
The challenge
The solution
The results
Modules used
DAM
DMO
Visual AI
Portals

The company

E-Commerce & Marketplaces
Annual revenue:
Employees:
1.9K+
Headquarters:
Santa Fé, Argentina

Musimundo is a leading retailer of technology, electronics, and appliances in Argentina. Across 599 stores and an e‑commerce site, the team manages a vast product image catalog. They needed to automate image resizing and variants so visuals stayed responsive on every screen, while ensuring fast delivery nationwide.

"Thanks to Cloudimage, we’ve been able to boost our ranking to 3rd in Argentina and continue providing our customers with fast, responsive, and visually stunning content!"

quotation marks
a man in a black jacket
Claudio Baez - Director of Systems

The challenge

Managing a fast-growing image catalog across 599 stores and a busy e‑commerce site strained Musimundo’s workflows. The team had to create and maintain multiple image variants and keep visuals responsive across devices. With stores spread across Argentina, speed and reliability of media delivery also became critical to customer experience.

Vast catalog of product images across 599 stores and e-commerce
Manual effort to create and maintain multiple image variants
Need for responsive visuals on every screen size
Fast, reliable media delivery across a wide geographical footprint

The solution

Musimundo implemented Cloudimage with a bring‑your‑own CDN setup to streamline media operations. Optimization and variant creation were automated, generating WebP versions at scale. Responsive images now adapt to the user’s device, improving page experience while keeping workflows simple. This approach balanced web performance with operational efficiency for the team.

Cloudimage implemented with bring‑your‑own CDN
Automated optimization and WebP variant generation at scale
Responsive images that adapt to different devices
Improved page experience with simpler workflows

The result

Cloudimage removed manual work and accelerated media delivery across Argentina. The team automatically generated 18,000 WebP variants, creating a consistent and responsive experience on every device. With lighter assets and faster pages, Musimundo reduced bandwidth and CDN costs by 89%. Improved SEO and UX contributed to reaching 3rd position in Argentina’s Computers, Electronics & Technology sector.

18,000 WebP image variants generated automatically
89% reduction in bandwidth and CDN costs
Responsive images deliver better UX across devices
SEO gains helped reach 3rd position in Argentina