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PolleoSport conquers Southeast Europe with web performance optimization

PolleoSport supplements and fitness e-commerce product images optimised on the fly by Scaleflex Cloudimage
1M
images optimized on‑the‑fly daily
87%
savings in CDN and bandwidth
99.60%
cache hit ratio
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PolleoSport now optimises around one million images a day on the fly and saves 87% on CDN and bandwidth with Cloudimage. Southeast Europe's leading fitness-led health and supplements retailer runs four e-commerce sites in Germany, Austria, Croatia and Slovenia, and found media optimisation hard to maintain at that scale. Multi-CDN delivery and an easy CNAME setup for SEO-friendly URLs deliver a 99.6% cache hit ratio from the closest CDN point of presence.

The Company

The leading fitness-led health and supplements retailer in Southeast Europe

Founded in 2008, PolleoSport is the leading multi-brand, fitness-led health and supplements retailer in Southeast Europe. With a massive catalog of high-quality images and videos, media optimization and delivery were hard to maintain across four e-commerce sites in Germany, Austria, Croatia, and Slovenia.

Zagreb, Croatia
headquarters
200+
employees

The Challenge

Four e-commerce sites, rising CDN costs and a complex media setup

PolleoSport manages a large volume of product visuals and videos across multiple markets. Maintaining fast load times and reliable delivery for four distinct e‑commerce sites proved difficult, with rising CDN and bandwidth costs and a complex setup that slowed iteration. They needed a consistent, SEO‑friendly way to serve media at scale.

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Media optimization and delivery were hard to maintain across four e‑commerce sites
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Need to contain CDN and bandwidth usage
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Ensure consistent, SEO‑friendly domains for media delivery (CNAME)
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Scale reliably with high‑quality images and videos

The Solution

On-the-fly optimisation, multi-CDN delivery and a simple CNAME setup

“The implementation process was straightforward, and the customer service was excellent. Highly recommend Cloudimage to who looking to improve the web performance & UX.”

Tomo Stjepović

Tomo Stjepović

Head of Online & Web Development

PolleoSport adopted Cloudimage, leveraging on‑the‑fly optimization and a multi‑CDN architecture to boost web performance. The setup included an easy CNAME implementation for brand‑consistent, SEO‑friendly delivery. By transforming and delivering media dynamically, the team removed manual overhead and kept visuals fast across all markets.

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On‑the‑fly image optimization for every device
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Multi‑CDN delivery for performance and resilience
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Simple CNAME setup for SEO‑friendly, branded URLs
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Automated transformations to reduce manual media work

The Results

1 million images optimised a day, with 87% savings in CDN and bandwidth

With Cloudimage in place, PolleoSport now optimizes around one million images daily on the fly. They achieved 87% savings in CDN and bandwidth and reached a 99.6% cache hit ratio from the closest CDN PoP. The outcome improved web performance, supported SEO via CNAME, and strengthened user experience across their German, Austrian, Croatian, and Slovenian storefronts.

1M
images optimized on‑the‑fly every day
87%
reduction in CDN and bandwidth usage
99.6%
cache hit ratio via the nearest CDN PoP
SEO gains
with easy CNAME implementation
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PolleoSport optimises around one million images a day on the fly across its German, Austrian, Croatian and Slovenian storefronts, with no manual overhead.

PolleoSport achieved 87% savings in CDN and bandwidth and a 99.6% cache hit ratio, served from the closest CDN point of presence.

Yes. PolleoSport used an easy CNAME implementation for brand-consistent, SEO-friendly delivery of its images and videos.

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